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HEALTHCARE COMMUNICATIONS SERVICES
What if you had a single source of truth for your communications, backed by industry experts?
Toppan Merrill has been working with the health insurance industry for decades. Our on-staff industry experts understand the nuanced approaches necessary to help Payors balance their digital transformation with both traditional and digital communication channels for current and prospective members.
From personalized, targeted communications to automated workflows, we are reinventing how you do business and bringing ingenuity and efficiencies to every aspect of your member communications.
Health Insurance marketing & Communications
Get Your Life Back
Toppan Merrill’s expert-enabled technology provides a single source of truth to create engaging, personalized member healthcare communications. From creation to distribution and everything in between, our on-staff experts — combined with innovative technology — can help you with all your omni-channel communication needs so you can get your life back.
UNPARALLELED, END-TO-END PROCESS MANAGEMENT
Support your team with over 50 years of communication service expertise.
Consult
Toppan Merrill’s Member Communication Consultants have an average of 15 years of healthcare industry experience and have direct experience with Medicare and Medicaid compliance, CMS and state-regulated communications and benefits data.
Extend your team with high-performing experts providing consistent support year-over-year and reducing the burden on internal staff.
Create
Improve operational efficiencies with our single source of truth, Toppan Merrill Connect®. Our innovative dynamic publishing technology and on-staff health insurance experts allow you to simplify the complexities of benefit plan management, PBP data, CMS Standardized Model Documents, and data feed mailings. Improve accuracy and compliance in every document through automation.
Manage
Toppan Merrill Connect’s integrated platform allows you to manage and edit documents in one centralized place. With Connect you can track your projects in real time, edit recipient data and content, make global changes, proof documents and collaborate with other stakeholders for review and approval, all in one platform.
Produce
Whether you are producing your documents for print or digital distribution to an individual or large mass mailings, Toppan Merrill can help. From email and 508 PDF Compliance to fulfillment and print with inline finishing and robust tracking, Toppan Merrill manages the process from end-to-end. 2D barcodes and real-time production dashboards provide robust tracking capabilities and 100% transparency throughout production. This allows you to confirm on-time delivery and audit-ready reporting regardless of your delivery channel. Plus, you will benefit from Toppan Merrill’s 50+ years of print and distribution expertise.
Distribute
You’ll simply approve content and recipient data and we’ll get it to your members, whether to their mailbox or inbox. Our solution includes eDelivery, ePresentment, Microsites, traditional mailing and SMS text message delivery channels to communicate with your members according to their preference. Omni-channel delivery options allow you to deliver focused, relevant content personalized to your member in a single source of truth whether it’s member ID cards, provider directories, Evidence of Coverage, Annual Notice of Change, CMS letters and much more.
Report
Make smarter business decisions faster by utilizing our insights and analytics. Whether your goal is revenue, profitability, a competitive edge or all of the above, the best decisions are those informed by data. Understand what content is being used, how members are consuming the data, what delivery channels are performing and what the spend is per member by state and plan in a centralized dashboard. Our insights and analytics provide data visualization to make consumption simple.
TECHNOLOGY
TOPPAN MERRILL
Connect
Our innovative single-source platform, Connect, facilitates seamless transitions from print to electronic communications, with flexible adaptation to ever-changing regulations, markets, and client needs.
Leverage omni-channel solutions for customer acquisition, customer communication, and sales enablement, all with one easy-to-use platform.
Connect helps your team manage regulatory communications securely, and efficiently distribute them to clients.
INSIGHTS
INSIGHTS
What Can a Dynamic Health Insurance Welcome Kit Do For You? (Part 2)
New member welcome kits are a starting point for educating new members on how to use their health coverage, but they also need to feel, well, welcoming. That’s …
BLOG
The Value of New Member Welcome Kits for Health Insurance Companies (Part 1)
November 19, 2021
Marketing and consumer engagement has changed a lot over the years, and consumers now expect more engagement than ever before. While welcome kits are now seen …
BLOG
Why You Need a Healthcare Content Management System
October 27, 2021
Healthcare marketing is no longer just about slick advertising and word of mouth in the community. Consumers today are increasingly seeking digital …